Beanie Baby Day “Giveaways” at Brookfield Zoo
- July 26-27, 2003-Snocap the arctic fox (with card)
- July 31-Aug 1, 2004-Fridge the polar bear (with card)
- July 30-31, 2005-Jumpshot the giraffe (with extra tag)
- Aug 12-13, 2006-Weaver the monkey (with extra tag)
- June 30-July 1, 2007-Independence the bear (no special tag or card)
- July 12-13, 2008-Ponder the frog (with extra tag)
- 2009-Annual Program Discontinued
Credit: I would like to thank Kathy Embleton for responding to my post on Addie’s Trading Board to help me obtain the Brookfield promotional assessories. Also, Leon and Sondra Schlossberg for their immense kindness by sharing photos of Brookfield Ponder to contribute to the site.
Ty has offered up plenty of exclusives at Zoos and Aquariums across the country. The first such promotion began at Brookfield Zoo in Illinois (outside of Chicago). Snocap, the arctic fox, made his promotional debut to the first 4,000 kids, 11 years or younger entering the Zoo (each of the two days) on July 26 or 27, 2003. The beanie was presented to kids with a blue commemorative card. Snocap kicked-off the first of six Beanie Baby Days at Brookfield Zoo. The annual weekend became a Brookfield tradition until 2009, when it was announced that the program would cease.


Click here to view a site that has posted some great pictures of the first two Beanie Baby Days in 2003, 2004.
Each Beanie Baby Day occurred over a two day span and on each special weekend, the first 4,000 kids to enter each day, 11 years or younger, was offered a free beanie baby. In all, each promotion produced 8,000 commemorative pieces. The exclusivity and limited number produced of each tagged beanie or beanie with a commemorative card make these exclusives highly prized and hard to come by.



Only the 2003 and 2004 promotions were distributed with a corresponding blue commemorative card. The commemorative cards were similar to the ones given to kids at various sports promotions and were not numbered. The 2005 (Jumpshot), 2006 (Weaver), and 2008 (Ponder) commemoratives were distributed with a commemorative tag affixed to the beanie. The 2007 (Independence) edition was distributed without any distinguishing cards or tags during a Fourth of July weekend.



Each year, Brookfield Zoo sold additional beanies at the so-called “Ty Super Store” and other unique merchandise to fundraise (all proceeds benefiting the zoo). In addition to the yearly giveaways and stockpile of beanies, the zoo sold t-shirts, pendants, patches, candy, and pencils to commemorate the special weekends. The weekend also contained Beanie-themed activities, such as Beanie Baby Bingo.



The six Brookfield beanies were the only beanie “giveaways” offered at zoos or aquariums. “Giveaways” imply that they were distributed to kids for free with a purchase of general admission. After the six Brookfield giveaways, Ty offered up exclusives for purchase that contained an additional tag affixed to the normal heart swing tag.
Zoo Exclusives for Purchase


Admiral the penguin (Santa Barbara, CA): Admiral, the penguin, was made available for purchase exclusively at the Santa Barbara Zoo Store (for $6.95) in honor of the opening of the Crawford Family Penguin House. The Crawford House contained nine rare Humboldt penguins and opened a month prior to the July 2006 release of the limited edition penguin. Admiral came with a special yellow heart shaped tag. On the reverse of the added yellow tag, it reads:


“The Santa Barbara Zoo is dedicated to the preservation, conservation, and enhancement of the natural world and its living treasurers through education, research, and recreation. www.sbzoo.org”
Click here for the Zoo’s special page on Admiral.
Monarch the grizzly bear (San Francisco, CA): Ty created and sold Monarch the brown grizzly bear exclusively at the San Francisco Zoo. Monarch was released by Ty in a Press Release on April 4, 2007 and was officially added to the current list on Ty’s website on May 9th. Monarch was available at the Zoo’s Wildlife Connection gift shop and online for $7.99. A monarch grizzly is the bear depicted on the California state flag and has historical roots tied to the San Francisco Zoo. The hang tag (15th gen) contains a poem with historical references and the zoo logo/state flag on the left side. The poem on the right side of the tag reads:
“Through the kindness of Mr. Hearst
The Monarch Grizzly was the first
And on our flag, so proud and true
First at the San Francisco Zoo!”
The reference to Mr. Hearst in the poem refers to the publisher of the SF Examiner in the late 1880s. In 1889, in an attempt to expand readership, he challenged a reporter to locate and return with the supposedly extinct grizzly bear. The reporter returned with a 1600 pound grizzly, and Hearst named it “Monarch” after the header of his newspaper that read: “Monarch of the Dailies.” The bear dazzled crowds until its death in 1911.
Click here for a good history page of the SF Zoo.
Maliha & Jade (St. Louis, MO): At the St. Louis Zoo, Ty sold an exclusive gray elephant beanie named Maliha & Jade. The beanie contains the body and tush tag of Shocks the gray elephant but has an exclusive hang tag and altered name. This St. Louis exclusive was created to honor the birth of two new elephant calves: Jade & Maliha. This exclusive was available on-line or by phone for $6.00. The hang tag (15th gen) contains the names of both calves, their birth dates, the zoo logo, and the following poem:


Maliha: 8/2/2006
Jade: 2/25/2007
“The Saint Louis Zoo is dedicated to conserving Asian elephants around the world. To learn about the births of our Asian elephant calves, Maliha and Jade, visit: www.stlzoo.org.”